With the 2023 FIFA Women’s World Cup now well underway, fans are already speculating as to which teams they believe will go far in the tournament as well as which players that they strongly rate as the top names throughout the course of the competition.
Fans who are interested in all the latest live betting odds can check out upcoming contests featured throughout the World Cup on, including the outright winner lines which is currently the USA ranked at 5/2.
Looking ahead to the on-field action, there is expected to be plenty of high-stakes games that fans can enjoy and remain hyped about due to the numerous star talents on display, which has remained an asset that has continued to draw in numerous crowds from across the world.
Since the competition’s establishment back in 1991, the FIFA Women’s World Cup has grown exponentially in popularity amongst sports fans and spectators from various different nations, with many games now exceeding a considerable sum of attendees and viewers on a regular basis.
The 2023 rendition is only expected to continue to pour in a huge figure of fans watching in attendance and from home as well as the coverage from various broadcasting outlets, with the Women’s World Cup now ranking as one of the most popular and highly anticipated events of the summer.
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How has the Women’s World Cup become so popular?
As previously stated, the inaugural Women’s World Cup was first held in 1991 with China being the hosting nation in an event that saw the competition’s most successful team (the USA) become the first official champions.
The event has since taken place every four years, with the attendance numbers continuing to fluctuate with each passing event.
The inaugural 1991 tournament scored an average attendance of around 20,000 across every game throughout the tournament, with the highest attended game coming back in the 1999 final between China and the US which recorded a staggering 90,185 crammed into the Rose Bowl to watch the hosting nation USA win their second tournament.
Throughout the years, the event has seen a considerable amount of supporters showcase their investment in the women’s game as attendances can now reach figures upwards of 30,000 on average for an entire tournament, as well as most finals drawing in crowds of nearly 50,000.
2019 saw record-breaking viewing numbers as an estimated figure of 1.12 billion viewers tuned in to watch the final between the US and Netherlands, with around 993.5 million watching on national television and 481.5 million across digital platforms, a tremendous figure that the 2023 event will be hoping to replicate or even surpass.
This significant amount of growth directed towards the women’s game has been merited from numerous external and internal factors, which includes the likes of more women being encouraged to get involved in sports across the world, as well as further exposure on all forms of media channels.
Participation figures of females to become more active in sports within the UK had risen for a variety of age groups with around 350,000 active participants, a factor that was mainly influenced following England’s involvement in the 2019 competition.
There are many more community centers and programs setup for women to compete in sports for various countries across the world, as well as many female athletes or participants having their own unique platform to showcase their skills and involvement in sports, with social media being a particularly powerful tool for further exposure.
Overall, the women competing at the event have become major role models and influencers for different age groups and aspiring athletes to gain an involvement in sport, which has contributed greatly towards the World Cup’s popularity and its viewership numbers.
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What does the future hold for the Women’s World Cup?
The women’s game is only continuing to gain even more popularity and involvement from numerous sports fans across the world, with the 2023 rendition expected to encourage more viewers to become even more affiliated with sports no matter their skill level or passion.
Given that the women’s game continues to score numerous impressive figures in viewership and overall participation, there could be an even greater demand from viewers to keep broadcasting more widespread outings from various other leagues or differentiating professions from a variety of rivalling female sporting events.
Female athletes could also make more appearances across mainstream media in commercial or marketing strategies should the World Cup continue to gain such a high amount of popularity, which could open up even more boundaries that may have been unavailable for female athletes in the years prior.
To conclude, there is plenty of reasons as to why fans should tune into the World Cup whether you’re a football fan or not, as this gives female athletes the deserved platform to showcase their skills and talent on a global scale as well as being a part of a growing trend which can help ignite further involvement for younger women to become more interested in pursuing a potential career or outing in professional sports.