Newcastle United's £300 million ($408m) takeover means that Magpies fans will be seeing a lot of new faces at St James' Park during matchdays.
One of the most prominent of these, aside from whichever new transfer signings arrive, is Yasir Al-Rumayyan and he was given a rousing reception by the Toon Army during the first game of the new era.
TV cameras showed him seated next to Amanda Staveley and other figures who worked behind the scenes to get the takeover across the line, but who is he? Goal brings you all you need to know.
Yasir Al-Rumayyan is the Governor of the Saudi Public Investment Fund (PIF) - one of the key players in the Magpies takeover - and was instated as the new chairman of Newcastle United in October 2021.
Educated at King Faisal and Harvard Business School, Al-Rumayyan has been Governor of the PIF since 2017, having previously served as Managing Director since 2015.
